Rebranding made easy
A rebrand or brand change is often complex and can present many challenges. Our experienced brand specialists, project managers and subject matter experts can ensure your brand change project goes smoothly; on time and on budget.
At VIM Group, we specialize in helping organizations manage and implement brand changes. Here are the key aspects of what we do:
Brand Change and Rebranding
We assist organizations in analyzing, organizing, and implementing rebranding and brand change programs. Our comprehensive support throughout the process, from planning to implementation, helps reduce risks and maximize efficiencies.
Brand Management Optimization
We help organizations optimize their brand management processes by:
- Organizing and improving brand management systems
- Ensuring the proper use of brand assets across all touchpoints and channels
- Providing design management support for in-house design teams
Brand Technology Services
Our expertise in brand technology allows us to:
- Advise on and select appropriate brand technology vendors
- Implement, integrate, and maintain brand technology solutions
- Support various tools such as asset management platforms, brand guidelines tooling, workflow management solutions, and brand performance monitoring systems
Strategic Brand Management
We believe that strategic brand management is crucial for business performance in today’s complex and dynamic world. We help organizations develop and maintain a unique, authentic, and relevant brand promise.