EnBW
Project
With beauty we awaken souls to act.
At TheBay, we're a collective of thinkers, dreamers and doers dedicated to transforming how brands connect with people. We´re blending creativity, strategy, and technology to craft the beauty in brand experiences that resonate deeply, touching souls and pushing action.
We link experiences to connect with communities
Understanding that brands are shaped by the sum of their emotional experiences, we champion a seamless integration of all touchpoints. Our holistic design and implementation strategy ensures that every part of the experience journey is thoughtfully linked to connect brands with their stakeholders and communities.
01
Brand
Development
Development
- Insights
- Trends
- Analysis
- Market research
- Consumer Research
- Brand Strategy
- Naming
- Content Ecosystems
- Brand Impact
- Brand Architecture
- Brand Portfolio
- Brand Legals/Trademark Law
- Monitoring
- Employer Branding
- Brand Design Systems
- UI/UX Concepts
- Audio Branding
- Brand Guidelines & Platforms
- AI Assistants
02
Brand
Activation
Activation
- Creative Targeting
- Journey Mappings
- Brand Messaging
- Campaigning
- Content Production
- Visual Design
- UI/UX Design
- Booth Design
- Retail Design
- Metaverse & Web3.0 Design
- AR/VR/XR Design
- Event Design
- Media & System Integration
- Performance & Conversion Marketing
- Sponsoring & Collaborations
- AI Agents
- GenAI Solutions
03
Brand
Engagement
Engagement
- Digital Experiences
- Spatial Experiences
- AR/VR/XR Experiences
- Live Event Experiences
- Social Experiences
- Employee Experiences
- Streaming Experiences
- Large Language Models
- AI Platforms
04
Brand Culture
- Leadership Engagement
- Employee Engagement
- Community Platforms
- Community Engagement
- Community Building
- Social Engagement
- Monitoring
- Workflow Design
Awards
We leverage added value
We push the limits of our client´s value creation by unlocking new potentials based on insights. We constantly analyze market trends, social movement, consumer behavior, cultural shifts, and technological advancements. Our data-fueld approach allows us to conquer new business areas and unleash community-driven brand engagement.
- A.Lange & Söhne
- ABB
- ABN-AMRO
- Adidas
- Aero Ground
- Aktion Mensch
- Alphabet
- AOK
- Apleona
- Aqseptence Group
- Audi
- BASF
- Bilfinger
- BMW
- BMW Group
- Bringmeister.de
- Buick
- BVG
- CDU
- Christie
- Chocqlate
- Continental
- Corestate
- DELL
- Dussmann
- Dussmann Group
- EnBW
- ESG
- EY
- Fabio Perini
- FIS
- Fresenius
- gefma
- Getec
- HashiCorp
- Hoffmann Group
- Hauni
- Hyundai
- Iteratec
- KIA
- Kion
- Körber
- Lego
- Ledvance
- Lidl
- Linde
- Loo&Me
- Melitta
- Mercedes
- Messe
- München
- Mini
- O2
- Opel
- Osram
- planqc
- Porsche
- Q_perior
- Quartier
- Acht
- Roche
- Sanifair
- Sarah Connor
- SerwaysSinn
- Leffers
- Sparkasse
- Werra
- Messßner
- Südtriol
- SWM
- Tabilo
- Tank & Rast
- Thaltegos
- UBS
- Vincotech
- Volkswagen
- Vonovia
- WDC
- WDR
- Zepplin
We offer
Knowledge-as-a-Service
TheBay is your gateway to expert guidance through the world of brands and their experiences. We are home to renowned and connected specialists across various disciplines, each bringing ambition, deep knowledge, and profound experience to the table.
We can guide you through the variety of experience possibilities and act as a source of inspiration and momentum to create newopportunities and ways of thinking.